How to choose a fish oil without brand names

Answer

Judge on EPA and DHA per capsule against the 250mg threshold, capsules per serving, oil form, contaminant testing and cost per day. Those five settle almost every purchase.

Cost per day
17p90 softgels, 90 days
Serving
1 softgel1000mg fish oil
EPA + DHA
300mg180mg EPA, 120mg DHA
Testing
Per batchheavy metals, ISO 17025

Key takeaways

Why no brand names?
This site does not name supplement brands. The criteria transfer to any product on the shelf.
What is the first check?
EPA and DHA per capsule from the panel, added together and compared to 250mg.
What is the most common trap?
Figures quoted per three capsules while the front of pack implies one.
Futuro Labs Omega 3 Fish OilOne mini softgel clears the only threshold that carries an authorised claim.
Check the current price on Amazon

The five criteria

EPA and DHA per capsule, from the panel rather than the front. How many capsules the stated figure refers to. The oil form, whether triglyceride, ethyl ester or re esterified. What contaminant testing is stated and whether it is per batch. And pack price divided by servings.

Those five settle almost every fish oil purchase in about ninety seconds, and none of them requires knowing who made it.

Where this range lands

Futuro Labs Omega 3 Fish Oil provides 180mg EPA and 120mg DHA per mini softgel, which is 300mg combined at one capsule, batch tested for heavy metals and microbiology to ISO 17025 standards, ethyl ester form, bovine gelatin shell, UK made, 17p a day.

Every one of those is checkable, which is the point of stating them. It is not batch certified for sport, which a tested player should treat as the deciding factor.

Why brand reputation is a weak proxy

Reputation tracks marketing spend and distribution as much as it tracks product quality, and a large brand can carry an underdosed product while a small one carries a well specified one.

The label is the same document whoever printed it. A player running the five checks above will get a better answer in ninety seconds than one relying on which name they recognise.

The full version

The product

Futuro Labs Omega 3 Fish Oil

Futuro Labs Omega 3 Fish Oil is the 180mg EPA and 120mg DHA one at 17p a day. One mini softgel gives 300mg combined, clearing the 250mg threshold for the authorised heart claim.

  • 300mg combined EPA and DHA per softgel
  • Batch tested to ISO 17025 standards
  • Deodorised mini softgel, one a day
  • Bovine gelatin shell, not vegetarian
Check the current price on AmazonPrice set by Amazon. 90 softgels, 90 days.

Sharper Rugby is published by Futuro Labs. If you buy through this link Futuro Labs earns from the sale. Prices are set by Amazon.

Questions players ask

Which fish oil brand is best?

This site does not name brands. Judge on EPA and DHA per capsule, form, testing and cost per day.

What is the threshold?

250mg of combined EPA and DHA a day.

What is the most common trap?

Panel figures quoted per three capsules while the front implies one.

Sources